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Bike to Work Week a Good Time to Focus on Road Safety Initiative | State

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Bike to Work Week a Good Time to Give attention to Street Security Initiative | State

BENTONVILLE, Ark., Sept. 23, 2020 /PRNewswire/ — Bike to Work Week is Sept. 21-27, a very good time to remind Arkansas motorists and bicycle riders about new laws that impacts their each day commutes in addition to a year-long initiative by the Arkansas Good Roads Basis referred to as Good Roads are Secure Roads that goals to teach in regards to the new legislation.

Seventy-four % of Arkansans say bicycles might be each practical and leisure, in response to an Atomik Analysis survey of 1,005 Arkansans from June 26-29, 2020.

Regional investments in biking infrastructure and the elevated want for a wholesome way of life as a result of pandemic have pushed a surge in driving bikes. With the convergence of bicycles on the street, security is of the utmost significance.

The brand new Arkansas laws states that individuals driving bicycles can deal with a cease signal like a yield signal and a purple gentle like a cease signal when there is no such thing as a oncoming visitors. Bike riders should nonetheless wait their flip at a cease signal or a purple gentle if there are different automobiles, cyclists or pedestrians forward of them. Nevertheless, if these intersections are clear, they’re free to utilize the brand new legislation and proceed with warning.

“This new legislation helps preserve individuals driving their bikes protected by permitting them to make their approach via intersections extra shortly,” mentioned Joe Quinn, govt director of the Arkansas Good Roads Basis, which oversees the Good Roads are Secure Roads marketing campaign. “The laws additionally helps preserve visitors shifting on our streets, one thing that advantages all of us as our state’s inhabitants grows and extra motorists and cyclists be a part of us on the roads.”

Many bike riders and motorists are unaware of those new guidelines. Seventy-six % of Arkansans didn’t know {that a} bike owner may yield/decelerate at a cease signal if there was no oncoming visitors, in response to the survey. Eighty-one % of Arkansans didn’t know a bicyclist may cease after which go at a purple visitors gentle if there is no such thing as a oncoming visitors.

Good Roads are Secure Roads, an effort of the Arkansas Good Roads Basis and funded via grants from the Walton Household Basis, goals to teach motorists and other people commuting by bicycle in regards to the new legislation.

The marketing campaign focuses on 4 key messages: upsurge, security, legislation and financial progress. Upsurge refers back to the enhance in bicycle utilization in Arkansas.

“We’re actually focusing in on these factors as a result of all of them work collectively; extra individuals driving bikes has led to a necessity for extra security consciousness in addition to a greater understanding of the foundations of the street,” Quinn mentioned. “Extra individuals driving bikes in well-integrated biking communities additionally results in financial progress, one thing that needs to be vital to everybody.”

The Northwest Arkansas financial system receives greater than $137 million in financial advantages on account of bicycling yearly, in response to a examine launched in 2018 that was commissioned by the Walton Household Basis, PeopleForBikes and BikeNWA.

“Driving bicycles advantages our financial system via recreation, transportation to and from work, tourism and bicycle-related gross sales and companies,” mentioned Graham Cobb, president and CEO of the Better Bentonville Space Chamber of Commerce. “Creating a wealthy bike driving tradition in our communities is a monetary and progress magnet for our financial system.”

Media Contact:

Joe Quinn 
Government Director – Arkansas Good Roads Basis 

About Good Roads are Secure Roads

Good Roads are Safe Roads is a year-long marketing campaign to lift neighborhood consciousness of roadway legal guidelines for cyclists and motorists alike, guaranteeing safer roads for everybody. It’s a collective effort to assist educate our rising inhabitants of cyclists, motorists, and pedestrians in regards to the legal guidelines, security and relationships of our roadways.

About Arkansas Good Roads Basis

The Arkansas Good Roads/Transportation Council was established in 1975 as a 501(c)(3) non-profit, tax-exempt and tax-deductible group. The aim of the Basis is to advertise enough funding and financing for the planning, growth, development and upkeep of a protected and environment friendly freeway, street, avenue and bridge system that facilitates statewide financial progress, thus rising private-sector job creation and retention.  

Associated Pictures

Good Roads are Secure Roads
Good Roads are Secure Roads Brand

Associated Hyperlinks

Watch the recorded livestream of the Good Roads are Safe Roads stakeholder virtual kick-off meeting.

Read the BBC Research & Consulting study titled “Economic and Health Benefits of Bicycling.”


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