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How Phoenix’s Lectric eBikes found became a monster in the industry

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How Phoenix’s Lectric eBikes discovered turned a monster within the business

Founders of Lectric E-Bikes Robby Deziel, left, and Levi Conlow credit their success to influencers and reviews from YouTube.

All Levi Conlow’s dad wished was an electrical bike that didn’t trigger sticker shock.

So when he approached his son and his son’s greatest buddy Robby Deziel with the proposal that they put their heads collectively to make acquiring his e-bike dream come true, the brand new school graduates began considering.

“My dad was simply getting into that section of his life when he wished an e-bike for himself and my mother. Their mates had e-bikes,” Conlow stated. “He was pissed off. He couldn’t discover one for lower than $2,000 or $3,000.”

That is when the skilled exploration path of Conlow — geared up with bachelor’s and grasp’s levels in enterprise entrepreneurship and management from Grand Canyon College — and Deziel — who has a bachelor’s diploma in mechanical engineering from the College of Minnesota — merged with dad’s private quest.

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